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Start Affiliate Marketing in India and Earn Money

Posted By: Admin
December 2, 2022 |

Passive Income Ideas, Start earning sitting at home along with regular job, Become an affiliate marketer in India.

Affiliate Marketing: People who want to start affiliate marketing in India, especially beginners, may earn passive income in huge volumes. Learn to become an affiliate marketer in India. In this article we have explained ways to start affiliate marketing in India. Read Complete Article.

Table of Contents

  1. Affiliate Marketing Basics
  2. Learn about, What Is An Affiliate?
  3. Who Is A Merchant Or Seller? 
  4. Popular Affiliate Networks
  5. How Affiliate Marketing Models Work?
  6. Start An Affiliate Marketing Business In India with a website?
  7. Start Affiliate Marketing In India Without A Website?

In the last many years,  the Indian affiliate marketing industry has grown tremendously. The internet penetration has tripled and online shopping has become easy and an integral part of our life.

If we talk about statistics, as of 2021, the affiliate marketing industry in India was worth $300 million which may grow to $835 million by 2025 as per experts.

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People who want to learn how to start affiliate marketing in India for beginners, may be earning a huge passive income. It is the best time to become an affiliate marketer in India.

It will take some of your minutes to learn how to start an affiliate marketing business in India. However, it requires patience and consistent hard work.

In this article we will cover the basics of affiliate marketing and you will learn how to set up affiliate marketing in India below.

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Basics of Affiliate Marketing

First let’s learn, What is Affiliate marketing?

Affiliate marketing is when a product distributor offers commissions to marketers for generating leads and sales.

Merchants launch affiliate marketing programs while launching their product and commission details on affiliate networks (Affiliate networks are platforms which  connect affiliates and merchants. Affiliate networks keep track of the leads/sales and commissions). 

There are some well-known affiliate programs, such as the Amazon Associates affiliate program, which you can join without signing up on an affiliate network.

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What Is An Affiliate?

An affiliate promotes a product or service via written content and audio/visual content to build trust with the audience and generates leads or sales. Generally,  affiliates are individuals.

One of the popular approaches to affiliate marketing is content marketing while Email marketing and social media marketing are less popular approaches. 

Who Is A Merchant Or Seller? 

A merchant is a company or brand who owns and sells the product or service. Merchants share the profits when you generate leads or sales from affiliate marketing.

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What Are Popular Affiliate Networks?

There are many affiliate networks on the internet, but few are trustworthy and popular like

  • Amazon Affiliate, 
  • Clickbank, 
  • ShareASale, 
  • Awin etc.

How Affiliate Marketing Models Work

Typically, the merchants use the following three affiliate marketing models- 

  1. Pay-Per-Click (PPC): Advertisers pay the affiliates according to the number of clicks they produce. Here, the number of leads or sales generated is not considered. However, PPC affiliate marketing is the least popular model. 
  2. Pay-Per-Lead (PPL): Advertisers pay the Affiliates for every lead they generate. You can generate leads through online submission, pre-purchase, or signing up for a trial. 
  3. Pay-Per-Sale (PPS): Advertisers pay the Affiliates for every sale they generate. This is the most popular mode among advertisers / publishers.

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How To Start An Affiliate Marketing Business In India?

To make it easier to learn, we will see the answer of “Can I do affiliate marketing in India?” step by step. 

Step 1: Select a Niche or Suitable Product Category to start Affiliate Marketing

This is the most important and crucial task to find the right niche to promote products in this type of marketing. It is important because the success of affiliate marketing depends on the product demand and competition and target audience in the niche you choose.

To choose a right niche you may refer the below technique  – 

  1. You can explore niches of your interest which will be easy for you to understand the mindset of your target audience. Evaluate Niche Competition and Narrow down the list of niches.  To choose an ideal niche you should also consider competition with the competing affiliate websites monetizing their site with Google Ads and sponsored content.
  2. Research keywords using tools such as the Google Keyword Planner, UberSuggest etc. You should choose keywords that have low to medium competition, a CPC of $2 or higher, and a minimum search volume of 10k searches a month. 
  3. Identify niches that have good  traffic sources. You can use SimilarWeb to determine the traffic from social media and the search engine. 
  4. You must keep an eye on your competitors’ websites to find deficiencies in the content which will help you to provide better content than your competitors.
  5. Decide a USP for your website.

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Step 2: Start Earning by Building a Website to start Affiliate Marketing

You can build your own website with the help of wordpress, wix or you can buy a domain and publish your own website. Choose a website as per niche you have selected. You can feature various affiliate links and promote products on your website to earn money. 

You can also start to earn passive income without a website, which is described below in this article.

Step 3: Join an Affiliate Program to start Affiliate Marketing

You can choose Amazon and Flipkart affiliate programs which are the most popular affiliate programs in India. However, You also have other options which we have seen in this article above and discuss in details below –

  1. Flipkart Affiliate Program

It is seen that the Flipkart affiliate program offers higher commissions in most product categories than Amazon. Flipkart offers up to 20% commission on toys and up to 12% commission on books. The cookie duration is 24 hours, and the minimum payout threshold is set to ₹25,000. 

Flipkart also offers benefits such as custom coupon codes and special promotions to help affiliates generate more sales. 

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2. Amazon Associates

People in India prefer to join the Amazon Associates program over other affiliate programs. This is because Amazon is trustworthy and offers a huge product catalogue.

However, the commission rates Amazon offers are 10% on beauty products and a 20% commission for Amazon Games sales. You can take a look at the official commission table here.

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3. Reseller Club

For people interested in the web hosting niche, this program is the best option. You can make between ₹1,000 to ₹8,000 per sale as an affiliate. 

The company provides a unique affiliate ID to track your performance. The affiliate program is cookie-based which is valid for 60 days. 

4. vCommission

vCommission works with large brands such as Myntra and SnapDeal. However, vCommission uses only English which means websites using other Indian or foreign languages other than English may not have the opportunity to work with vCommission.

Step 4: Select Products to Promote to start Affiliate Marketing

Choose high-quality products having good ratings and reviews to promote. The Amazon Affiliates program can help you in this. 

You can also choose to promote services or product subscriptions instead of standalone products. People consider this better option as Promoting services fetches higher commissions compared to promoting products, and services involve recurring commissions.  

Step 5: Try To Create Good Content to start Affiliate Marketing 

You can create posts written with the intent of teaching the visitors something  most commonly about how to use a product. You need to provide information related to usage of the product which may lead the visitors to buy the product. 

Other than this you can create  comparison posts like comparing the features of two similar products by listing the pros and cons of the product. Comparison posts are more effective to attract visitors.

Write a product review post in which you can describe product features and a detailed description of the experience of using the product. 

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Now Let’s Learn How To Start Affiliate Marketing In India Without A Website

Even if you don’t own a website you can start an affiliate marketing business. Below we will explore the options to promote affiliate marketing without a website. 

1. Start Social Media Promotion

You can start Instagram, Twitter, or Facebook pages to post creative and engaging content and build a followers list. You can then promote products to your audience by placing your affiliate link in your posts.

2. Create an eBook

You need to identify the topics which are trending, in this Google Trends may help you to know about the latest market and people interest.  

To make an eBook, the topic you choose must be easy for you to break down with expertise and publish. You can embed your affiliate links in content which may lead to conversions and earn you commissions.

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3. Make a YouTube Channel

You can create a YouTube Channel where you can post your affiliate links in the description of the video. If your videos are relevant and persuasive, you can easily convert the viewers to buyers.

There are many other ways to promote your start passive earning like sending email, custom messaging, writing posts on popular websites, commenting on Quora and social media platforms. 

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